Monday, April 28, 2014

MOBILE MARKETING NEWS


Mobile Marketing

Imagine for a moment what business owners just 20 years ago would say if they were told they could send out targeted advertisements to a device that people held in their hands almost all day long. What if you took it one step further and told them it would even be possible to send a special offer or incentive to potential customers when they enter a set geographic area around their business? They would certainly be skeptical, but would absolutely want to get their hands on the technology.

These, as well as many other, advanced mobile marketing technologies are available today, but many businesses are still sitting on the sidelines, using traditional marketing techniques. Mobile marketing really started becoming a mainstream advertising tool in just the past several years, with many individuals and businesses quickly taking full advantage of the impressive technology. If you’re business isn’t reaching customers through mobile based marketing, you are missing out on huge opportunities.


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