Wednesday, March 2, 2016

MOBILE MARKETING NEWS


Ford reduces assembly errors by 7pc with wearable device

Ford Motor Company is hoping to speed up vehicle production rates via a new wearable device that pairs with a smartphone application to decrease unnecessary in-house travel time for employees.

Employees at the vehicle manufacturer’s facility in Valencia, Spain have received devices to be worn on the wrist that use Bluetooth technology to deliver quality inspection requirements for each product being assembled. The original pilot program saw human errors reduced by 7 percent and has decreased production time, meaning Ford will be launching the devices to its other plants.

"The precision of bluetooth technology allows the Ford app to recognize the item in front of it as well as the exact location of that item," said Shuli Lowy, marketing director at Ping Mobile.

"Creating an app to streamline quality checks is a great step towards building an excellent production line as well as a reducing the staff load," she said. 



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